What this market covers
Coconut water is the clear liquid found inside young coconuts, sold as a packaged drink. Beverage brands, sports nutrition companies and retailers handle it.
Typical segments
- Pure coconut water
- Flavoured coconut water
- Concentrate
- Organic coconut water
Source: Eurostat
Why this market is moving now
- Extra-EU import value moved +74% from 2020 to 2025, a direct read on EU demand for sourced supply.
- Supply is concentrated: one country provided a large share of extra-EU imports in 2025.
- US employment in the core industry shifted +7% since 2020.
Key figures
Each figure names the source it came from. Open the source list below to read the quoted line.
| Figure | Value | Year | Source |
|---|---|---|---|
| The EU imported €121.6 million of products under CN code 20098999 (Juice of fruit or vegetables, unfermented, Brix value <= 67 at 20°C) from outside the EU in 2025. | 121.6 EUR million | 2025 | Eurostat |
| Extra-EU imports of CN 20098999 were up 74% in 2025 compared with 2020 (€69.8 million), calculated from Eurostat values. | +74 % change | 2025 | Eurostat |
| EU exports of CN 20098999 to countries outside the EU were worth €98.7 million in 2025. | 98.7 EUR million | 2025 | Eurostat |
| Trade between EU member states in CN 20098999 (intra-EU arrivals) came to €201.5 million in 2025. | 201.5 EUR million | 2025 | Eurostat |
| Türkiye was the largest non-EU supplier of CN 20098999 to the EU in 2025, with €30.5 million, or 25% of extra-EU imports. | 30.5 EUR million | 2025 | Eurostat |
| EU exports of CN 20098999 to the United States were €21.7 million in 2025. | 21.7 EUR million | 2025 | Eurostat |
| The average value of extra-EU imports of CN 20098999 was €1.28 per kilogram in 2025, calculated from Eurostat value and weight. | 1.28 EUR per kg | 2025 | Eurostat |
| Poland was the largest EU exporter of CN 20098999 to non-EU countries in 2025, at €26.6 million. | 26.6 EUR million | 2025 | Eurostat |
| The EU had 2,734 enterprises in NACE class C1032 (Manufacture of fruit and vegetable juice) in 2023. | 2,734 enterprises | 2023 | Eurostat |
| EU enterprises in NACE class C1032 had net turnover of €16.50 billion in 2023. | 16.50 EUR billion | 2023 | Eurostat |
| NACE class C1032 employed 41,900 people across the EU in 2023. | 41,900 persons employed | 2023 | Eurostat |
| The US had 1,450 private establishments in NAICS 312111 (Soft drink manufacturing) in 2025. | 1,450 establishments | 2025 | U.S. Bureau of Labor Statistics |
| NAICS 312111 employed an average of 83,409 people in US private industry in 2025. | 83,409 jobs | 2025 | U.S. Bureau of Labor Statistics |
| US employment in NAICS 312111 changed by +7% between 2020 (78,010 jobs) and 2025, calculated from BLS figures. | +7 % change | 2025 | U.S. Bureau of Labor Statistics |
| Average annual pay in US NAICS 312111 was $75,762 in 2025. | 75,762 USD per year | 2025 | U.S. Bureau of Labor Statistics |
Sources and method
The figures on this page come from the public sources listed below. Read how we work.
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 1
DS-045409, reporter EU27_2020, product 20098999, partner EXT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 121583530
- Figure 2
DS-045409, reporter EU27_2020, product 20098999, flow import, 2020 VALUE_IN_EUROS 69842283; 2025 VALUE_IN_EUROS 121583530
- Figure 3
DS-045409, reporter EU27_2020, product 20098999, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 98659028
- Figure 4
DS-045409, reporter EU27_2020, product 20098999, partner INT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 201482949
- Figure 5
DS-045409, reporter EU27_2020, product 20098999, partner TR, flow import, 2025, VALUE_IN_EUROS 30454646
- Figure 6
DS-045409, reporter EU27_2020, product 20098999, partner US, flow export, 2025, VALUE_IN_EUROS 21712580
- Figure 7
DS-045409, reporter EU27_2020, product 20098999, flow import, 2025, VALUE_IN_EUROS 121583530, QUANTITY_IN_100KG 949595
- Figure 1
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 8
DS-045409, reporter PL, product 20098999, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 26645989
- Figure 8
- Eurostat: Enterprises by detailed NACE Rev. 2 activity and special aggregates (sbs_ovw_act) (2026-11-04)
Quoted lines
- Figure 9
sbs_ovw_act, geo EU27_2020, nace_r2 C1032, indic_sbs ENT_NR, 2023, 2734
- Figure 10
sbs_ovw_act, geo EU27_2020, nace_r2 C1032, indic_sbs NETTUR_MEUR, 2023, 16500
- Figure 11
sbs_ovw_act, geo EU27_2020, nace_r2 C1032, indic_sbs EMP_NR, 2023, 41900
- Figure 9
- U.S. Bureau of Labor Statistics: QCEW annual averages, NAICS 312111, 2025 (2026-11-04)
Quoted lines
- Figure 12
QCEW 2025 annual, US000, private, NAICS 312111, annual_avg_estabs 1450
- Figure 13
QCEW 2025 annual, US000, private, NAICS 312111, annual_avg_emplvl 83409
- Figure 14
QCEW 2020 annual_avg_emplvl 78010; 2025 annual_avg_emplvl 83409
- Figure 15
QCEW 2025 annual, US000, private, NAICS 312111, avg_annual_pay 75762
- Figure 12
Buyers and suppliers
Who buys
- Beverage brands
- Sports nutrition retailers
- Supermarket chains
Large non-EU suppliers to the EU
What the full report covers
- 01Executive summary
The answer in one page: size, direction and what moves it - 02Market definition and scope
What is in and out of the European Union market - 03Market size, 2021 to 2025
Historical series and growth rates - 04Outlook to 2031
Base, low and high scenarios with stated assumptions - 05Rules, policy and deadlines
Regulation and programmes that change demand - 06Drivers and barriers
What accelerates or slows adoption, by customer segment - 07Prices, costs and margins
Unit economics where public data allows - 08Competitive landscape
8 to 12 company profiles with recent moves - 09Opportunities and risks
For new entrants, suppliers and investors - 10Method and sources
Every assumption and source, listed
Included with the full report
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- Excel data pack
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- Method note and assumptions
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Frequently asked questions
How big is the EU coconut water market?
There is no single official market total. Eurostat trade data shows the EU imported €121.6 million of goods under CN 20098999 from outside the EU in 2025 and exported €98.7 million.
Where does the EU import coconut water from?
Türkiye was the largest non-EU supplier in 2025. Other large suppliers included Viet Nam, Sri Lanka, Philippines.
What is the average import price of coconut water in the EU?
Dividing Eurostat import value by weight gives about €1.28 per kilogram for CN 20098999 in 2025.
Which EU countries export the most coconut water?
Poland led EU exports to non-EU countries in 2025, followed by Spain, Netherlands.
How many US companies are in the coconut water industry?
BLS counts 1,450 private establishments in NAICS 312111 (Soft drink manufacturing), the closest official industry.
How many EU companies are in the coconut water industry?
Eurostat counts 2,734 enterprises in NACE class C1032 (Manufacture of fruit and vegetable juice).
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